SHOW FORMAT
Hot Seat Coaching is where bold business meets bold comedy. COMPLETELY RANDOM entrepreneurs THAT SIGN UP have just 60 seconds to pitch their idea before a live, no-holds-barred panel of designers, comedians, and business coaches (Including a special unknown guest). Expect real-time feedback, sharp insights, and hilarious commentary, all while the audience kicks back with a beer and a laugh.
TONY DISILVESTRO
Host | Performance Coach
Tony DiSilvestro helps business owners align leadership, people, and process. The frameworks come from a lifetime of building and scaling real companies, not from theory.
Tony DiSilvestro is a Forbes Books author, business scaling consultant, and performance coach who has spent 33 years building businesses and 25 years coaching entrepreneurs how to do the same. He has founded more than 30 companies spanning hospitality, construction, SaaS, real estate, and consulting, led over 20,000 employees across that portfolio, and personally mentored more than 1,000 business leaders and entrepreneurs, not from a stage removed from the work, but from inside the businesses he's built and rebuilt himself.
Tony is the author of The Business Scaling Blueprint, a #1 Amazon Bestseller in Business & Organizational Learning, where he lays out the framework he uses to help business owners align leadership, people, and process so they can scale without breaking themselves or their company in the process. He was named Entrepreneur of the Year by Distinction Magazine and has taken that framework to more than 30 stages nationwide, including IBS and World of Concrete, two of the most respected platforms in construction and business. He's a member of the Entrepreneurs' Organization (EO) and sits on the Virginia Beach Vision Board, a select group of top regional business leaders.
That credibility isn't abstract to the community he serves it in, Tony's family restaurant, Ynot Italian, has been a trusted Hampton Roads staple for more than 30 years, giving him a rare combination of national business authority and genuine, local, lived trust. Today, Tony is bringing that same direct, real world coaching to a live stage through Hot Seat Coaching, and continuing to scale founders privately through Trivergent Performance Coaching.
PITCH YOUR BUSINESS
JUMP IN THE HOT SEAT
Step into the spotlight and pitch your business for a chance to win CASH PRIZES and secure your spot in the finale! Finalists will compete for the grand cash prize and an entire year of expert business coaching from Triveregnt Business Coaching. Don’t miss this opportunity to showcase your vision, gain exposure, and take your business to the next level.
ALSO
Each episode features a special guest, from celebrity entrepreneurs and viral creators to top-tier investors and comedy heavyweights. They jump into the hot alongside the panel, bringing fresh perspectives, insider stories, and sometimes brutally honest advice that makes every pitch unpredictable and unforgettable.
TEAM HOT SEAT
JOE ROWE
Producer | Design Expert
JAMES PAULK
Comedian | JuiJitsu Expert
MATT SMITH
Panelist | Programming Expert
HEIDI MARIE-SMITH
Assistant | Cosmetic Expert
HOT SEAT BAND
Glen Perkins, Josh Forte & Stephen Lee
Guest Coaches
Tammi Wohlers
Business Development | Brand Strategies
Tammi Wohlers served as a Communications Specialist in the United States Navy during the Cold War, executing top-secret intelligence missions critical to national security and earning distinguished honors including the Medal of Honor. Transitioning from military service to business leadership, she has over 30 years of experience partnering with hundreds of CEOs and business owners to drive growth, scale operations, and develop high-performing teams.
Drawing from her personal journey overcoming a serious cancer diagnosis, she created the “Health Is In Your Hands” program, empowering individuals to improve chronic health conditions through integrative composition of nutrition and education. Passionate about service and empowerment, her global missions work spans India, Africa, Haiti, Norway, and Israel, where she collaborated with host nationals to develop sustainable schools and educational programs.
As a founding coach at Trivergent, Tammi integrates discipline, strategic insight, teamwork and compassionate leadership to help clients unlock their potential and achieve lasting success in business and life.
Bill Crespo
Master Sales Performance Coach
With over 35 years of experience, Bill is a powerhouse in sales and coaching. From Platinum Top Producer in real estate to earning honors at the International Franchise Sales Institute, his career highlights reflect both expertise and success. Beyond accolades, Bill has conducted more than 25,000 coaching sessions, helping individuals and teams streamline operations, master Power Prospecting, and achieve consistent 30–50% growth.
Known for his focus on the psychology of sales, he trains professionals to read subtle client cues, refine lead generation, and deliver presentations that convert—without being pushy. His workshops and speaking engagements across North America inspire sales organizations with practical tools and fresh perspectives.
Outside of business, Bill is a certified USCCA firearms instructor, percussionist, and father of six. He’s celebrated over 25 years of marriage and enjoys drumming, marksmanship, and time on the water. More than a coach, Bill is a guide who helps salespeople transform both their skills and their confidence.
Vincent Infante
psychotherapist | mental performance
Vin Infante is a licensed psychotherapist, mental performance coach & entrepreneur. He’s been featured in Forbes, USA Today, Entrepreneur and more for his unique hybrid approach bridging the gap between therapy, mentoring, and coaching in transformational practices with clients. He has helped thousands of people step into their most powerful version of themselves to achieve more than they ever thought possible. For more than a decade people are drawn to the humor, knowledge and transformational power of working with Vin. Vin’s mission is to impact 1 billion lives and he hopes for the opportunity to add you to that number!
Douglas D. Grant
Nutritionist | HEALTH SYsytems
Douglas was the first nutritionist hired by an NBA team. He analyzed cellular reasons for high performance through bloodwork and provided customized nutrients to improve each athlete's cellular health, which helped lead to 7 World Championships. His current clients include 1,000s of doctors, professional athletes, and CEOs like Russell Brunson, David Meltzer, Dr Ben Hardy, Tony DiSilvestro and many other 9-10 figure CEOs.
With his company, Optimal Health Systems, Douglas teaches 1,000s of Dr clinics to be more holistic by including nutrition and exercise with therapeutic whole-food supplements. His expertise is in bloodwork systems for health professionals to customize nutrients for patients' unique cellular needs.
Douglas is currently involved in producing the documentary The Great American Food Fraud, which uncovers the deceptive practices of major pharmaceutical and food companies and their harmful impact on public health.
Dr. Alison Arnold
mental performance | Leadership Strategist
Dr. Alison “Doc Ali” Arnold is a powerhouse peak performance coach, author, and leadership speaker trusted by Olympians and executives alike. Backed by a PhD in Clinical Psychology and certifications in Neuroscience and Executive Leadership, along with a client roster that spans Fortune 500 leaders, celebrities, and 12 Olympic medalists, she delivers elite mindset strategies to the boardroom and beyond.. Known for her no-fluff approach and transformational tools, Doc Ali blends science with grit—shaped by her time in Nepalese and Thai monasteries—to help high achievers crush limits and lead with unshakable confidence. She’s here to challenge your mindset and elevate your game.
Al MacIsaac
Leadership Coach | Championship Team-Building Strategist
Al MacIsaac brings a distinguished NHL career to his leadership coaching, highlighted by winning three Stanley Cups and numerous championships at various levels throughout his career. His extensive championship experience has given him a deep understanding of teamwork, resilience, and strategic leadership under pressure.
Transitioning from the ice to leadership roles off the ice, Al applies these lessons to empower individuals and organizations to build high-performing teams, overcome challenges, and achieve lasting success. His coaching blends elite sports discipline with proven leadership principles to unlock potential and drive results.
Devin Herz
Direct Marketing | Shock and Awe
For over 25 years, Devin Herz has been helping businesses thrive through innovative marketing and strategy. Growing up in an entrepreneurial family—his father ran seven retail stores and his mother a luxury real estate company—he learned early on how great service and smart marketing fuel success.
In the mid-90s, Devin worked with the New York Yankees, studying leadership and operations under George Steinbrenner. Around the same time, as a college sophomore, he co-founded one of Tampa’s largest event marketing companies, using bold creative, guerilla tactics, and fresh designs to attract thousands to concerts and events for nearly a decade.
Today, Devin is an expert in direct response marketing, branding, design, and digital strategies. Today, he continues to help businesses stay ahead of the curve and crush their competition.
Joe Rowe
Multimedia design | AI Development and implementations
Joseph Rowe is a highly accomplished multimedia design and AI expert with deep expertise in visual storytelling, brand development, and creative strategy. With more than two decades of experience, he brings a rare blend of artistic vision and technical mastery, spanning graphic design, video production, animation, special effects, and AI-driven content creation. His work integrates strategic thinking with high-impact visual communication, enabling brands to stand out in competitive markets.
Throughout his career, Joseph has built a reputation for streamlining complex creative workflows, developing automated marketing systems, and delivering polished, professional content across digital, print, and interactive media. His strengths include conceptual development, cross-platform campaign execution, brand identity creation, and process optimization—skills that allow him to transform ideas into compelling, scalable solutions for clients across industries.
Audience & Reach
Listener Demographics
Ages 25-55
Local and National Footprint
Entrprenuers, CEO's, Csuite and Business Owners
Small to Medium Business Size
Audience Size
100-200 Live Attendees
10,000+ Expected Online Views
Over 500,000 Follow Lists
Growth Trajectory
8 Episode Seasons
Continued Streaming
Brand Exposure
Logo placement
Thumbnails
Website
Episode Graphics
Merchandise
On-Air Mentions
Pre-roll
Mid-roll
Post-roll Ads
Organic Mentions
Product Placement
Hosts Using, Wearing, or Showcasing
Exclusive Category Rights
No Competing Industries
Direct Engagement
Shoutouts & thank-yous
During Episodes
On Social Media
Custom Segments
"This episode is powered by X…"
Affiliate Links
Special Offering Promotions
Live Visibility
Sponsor’s Brand Visible
Giveaways
Provided by Sponsor for Audience
ADDED VALUE
ROI & Measurables
Ad impressions
Receive Total Listens/View Counts
Click-Throughs & Conversions
QR Code and Signup Tracking
Engagement Stats
Polls, Q&A Mentions, Survey Feedback Access
Case Studies/Testimonials
Access to Future Testimonials and Businesses
Content & Credibility
Unique Trending Format
Authentic, Creative, Humorous, Thought Leading Content, Live Business Coaching.
Host Credibility
Tony DiSilvestro, CEO of Ynot Enterprises, Ynot Construction, Trivergent Performance Coaching, UR BRanding, and Employee Launch. Author, Speaker and Mentor.
Community Trust
Ynot Italian Restaurant has been a staple in the Hampton Roads area for over 30 years.
Tiers & Packages
Presenting Sponsor
Own the show with headline billing, nonstop visibility, exclusive ads, and VIP treatment.
Gold Sponsor
Get in the spotlight with mid-roll promos, bold 30-second features, and live event presence.
Silver Sponsor
Stay seen with rolling logos, quick-hit ads, and constant sponsor reel exposure.
Community Sponsor
Join the movement with shoutouts, web love, and live event recognition.
